From Podcast
To Empire
How 8482 Media helped scale a fitness brand with video.
The Challenge
By 2017, Mind Pump Media had already established themselves as a well known fitness podcast. The mission was to disrupt the fitness industry, lead personal trainers and impact millions of people to improve their quality of life. They not only needed a content partner to produce thousands of videos but wanted to elevate their production value to match their authority as a top ranked fitness podcast.
Experience the difference.
The Solution
We worked alongside their team to elevate their visual content through a dedicated content retainer. We focused on maintaining consistent quality across thousands of deliverables, which helped Mind Pump reach millions of people across different platforms. By handling the technical aspects of video production, we enabled their team to focus on what truly matters – sharing their knowledge and helping people transform their lives through fitness.
est. 2016
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The Results
Our work delivered transformative results
We were fortunate to be part of their remarkable growth journey. The partnership contributed to Mind Pump TV adding 800,000 YouTube subscribers, generating six-figure YouTube ad revenue and producing over 30 MAPS Programs that have impacted countless lives. Through thousands of professional videos, Mind Pump established itself as a premier fitness brand. The podcast grew exponentially becoming the most downloaded fitness show of all time. These achievements reflect not just the quality of production, but more importantly, Mind Pump's exceptional ability to deliver valuable fitness education that resonates with their audience.
Long Term Impact
This 7+ year relationship demonstrates how professional video production can fuel a brand's digital presence and diversify revenue streams. Mind Pump Media has evolved from a podcast to a multimedia empire. Their success story showcases what's possible when great content meets consistent execution.
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